Common Knowledge | Wondering something?
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Dugout
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- Statlas Links and Information
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- Submit for Client Praise Bounty?
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Meeting Recaps
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Handbook
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- 3.1 | Non Discrimination
- 3.2 | Disability Accommodation
- 3.3 | Non Disclosure | Confidentiality | Trade Secrets
- ! 3.4 | Rookie Initiation
- ! 3.5 | Facebook Certification
- 3.6 | Hours
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- 3.15 | Personal Effects, Employer Property, and Searches
- 3.16 | Supplies & Expenditures Obligating CTC
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- 3.18 | Surprise & Delight
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- 3.20 | Personal Phone Reimbursement
- 3.21 | CTC Travel | Booking, Eating, & Extending
- 3.22 | Mileage
- 3.23 | Immigration Law Compliance | I-9 Policy
- 3.24 | Use of Electronic Devices
- 3.25 | Bring Your Own Device (BYOD)
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- 4.18 Collaborate With Kindness | Platforms Policy
- 4.1 | Attendance & Punctuality
- 4.2 | Remote Work
- 4.3 | Absence Without Notice
- 4.5 | Conflict of Interest
- 4.6 | Concepts, Campaigns, Deliverables, Works for Hire, Inventions etc
- 4.7 | Harassment
- 4.8 | Anti-Bullying
- 4.9 | Public Image & Dress Code
- 4.10 | Substance Abuse
- 4.11 | Internet Use
- 4.12 | Romantic Relationships In The Workplace
- 4.13 | Anti Nepotism
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- 4.17 Standards of Conduct
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- 6.8a | 2022 COVID Sick Leave
- 6.1 | Group Insurance
- 6.2 | Group Term Life Insurance
- 6.3 | TMYD [Tell Me Your Dreams]
- 6.4 | Health & Wellness (H&W)
- 6.5 | Cal COBRA
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- 6.7 | Retirement & Investment Options
- 6.8 | Sick Time
- 6.9 | Paid Time Off & Black Outs
- 6.10 | Holidays
- 6.11 | EOY Soft Work Hours
- 6.12 | Weekend Road Warrior [WRW]
- 6.13 | Leaves of Absence
- 6.14 | Jury Duty
- 6.15 | Time Off For Voting
- ! 6.16 | Training & Professional Development
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- Benefits & Services
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Shared Learning
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- Finance 101 | Understanding P&L
- Deliver Excellent Business (and design) Critique
- Answer the Damn Question
- Statlas Product Roadmap
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- Never Forget to Record
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- All About CTC's 27 Point Audit Process
- Report with the Pre/Post iOS 14 Template?
- Squad Goals
- Tips for Client Services
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- Research Methods Used for Our Clients
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- Deliver Excellent Business (and design) Critique
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- Statlas Product Roadmap
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- AMAs with Orchid and Friends
- Antifragile Resources
- Stop Doing My Team's Work
- BFCM Testimonials
- Ad Creative Appropriate Content Guidelines
- Never Forget to Record
- Use Big Spy
- Motivate employees?
- Lead Change Collection
- The Ones Who Walk Away from Omelas
- Get the Most out of Asana?
- Radical Candor Takeaway
- Useful Software and Technology Tips
- Squad Tips
- Take Care of Your Mental Health
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- Meta Best Practices for Analyzing Results of Aggregated and Delayed Data in Campaign Reporting
- What Video File Formats Can I Upload On Facebook?
- Statlas Product Roadmap
- Jobs to Be Done
- Facebook CBD Policies
- TroubleShoot Link Failures
- Expert Facebook Tactics
- 2021 Holiday (BFCM) Strategy Resources
- Use Big Spy
- Facebook : How To Implement Conversion API (CAPI) for WooCommerce
- About Payment Thresholds
- How Ad Billing Works on Facebook
- Facebook Payment Threshold Adjustments
- Use the Maps?
- All About CTC's 27 Point Audit Process
- How To Season A Facebook Pixel
- Pinterest Q2 2021 Results: Loss of Users?
- Snapchat: How To Add CTC As An Agency Partner
- Facebook: The Breakdown Effect
- Facebook Holiday Readiness + Scorecard
- Get the Most out of Asana?
- Pinterest Performs: Shopping Solutions Workshop
- Facebook Auction Dynamics
- Use Social Media Data
- Media Ad Tips
- Transparency
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- Deliver Excellent Business (and design) Critique
- Emerging Story Arcs
- Plan an eCommerce Marketing Calendar
- Brand Strategy Training Series
- Get Inspired with 99+ Ad Types
- Ad Creative Appropriate Content Guidelines
- Get the Most out of Asana?
- Ad Spec Design Guide
- Getting your Creative Process Started
- Creative Strategy
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- Statlas Product Roadmap
- ROAS is Over or the Upside of iOS 14
- Jobs to Be Done
- Antifragile Resources
- Plan an eCommerce Marketing Calendar
- Brand Strategy Training Series
- 2021 Holiday (BFCM) Strategy Resources
- Use this Google Sheet to Explore Google Search Console Data
- Offboard a Client?
- Use the Maps?
- All About CTC's 27 Point Audit Process
- Get the Most out of Asana?
- Report with the Pre/Post iOS 14 Template?
- Sales and Marketing Tips
- Data Tips
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Diff
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- Welcome to GREENHOUSE
- Copywriting Club
- Design Excellent Learning?
- AMAs with Orchid and Friends
- Learning and Development Impact Report
- Have Challenging Conversations
- Strategy Training Sessions
- Motivate employees?
- Lead Change Collection
- 5 Voices Assessment and Resources
- Emotional Intelligence Primer
- CTC U Learning Library
- Q2 L&D Update
- Growth Guide Training (Strategist) Library
- Lead with Diff Library
- Workshop | Your Purpose in Relationships
- Sensitivity Quiz
- 5 Voices Assessment
- Engineer Learning
- CTC Commendations, Mission, Values
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- Have Challenging Conversations
- Ad Creative Appropriate Content Guidelines
- Join Useful ERGs
- 2021 Kickoff Recordings and 5 Commitments Info
- Culture Shift | Open Forum
- Culture Shift | Intersectionality
- Culture Shift | Characteristics of White Supremacy
- Culture Shift | Social Location
- D&I Kickoff with Katrina Frye
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- Year-to-Date [YTD] Benefit Summaries
- Walker's L&D Process Looms and Instructions
- Update Goals in Bob
- 2022 | 2023 Benefits Open Enrollment
- Q3 2021 Quarterly Pulse Results
- Bob Refresh | Who dis?
- Q2 2021 Pulse Results
- Q1 2021 Pulse Results
- Q2 L&D Update
- CTC Interest Groups Directory
- Health and Wellness Challenge Tracker
- Q4 2020 Pulse Results
- 2021 Company Goal
- Know Be 4
- 2021 Benefits Open Enrollment
- ADP | Ya You Know Me
- Q2 2020 Pulse Results
- Organizational Shifts
- Remote Future
- Zoom is Blooming in June at CTC!
- May is Mental Health Month
- Forward Progress in Bob
- Hi Bob!
- 2019 Pulse Results are Live
- Bonus Structure 2020
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Discount Codes
- Marmalade Nails
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- Greats
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- Pupsocks
- Born Primitive
- APL
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Design Excellent Learning?
Looking to level up your game as a teacher, facilitator, or designer of any learning experience? Here are some science-backed guidelines to follow.
Books to Read
If you like this stuff, you should probably also buy and read 2 books (feel free to expense them as Professional Development):
- Make it Stick (high-level, user friendly)
- eLearning and the Science of Instruction (technical reference)
Create an Awesome Live Training
Build Excellent Slides for Learning
When you’re ready to go, start with this template designed to bake in great learning science principles to your presentation:
https://docs.google.com/presentation/d/1f1PfWUp_A-cIcQL4PkaiLDt1E51ovL2iRcoLAO1lOcQ/copy
Then, schedule some time with Abnia if you want to chat further about excellent instructional design and teaching. Everyone can always keep building those two skills, and she’s here to help 🙂
Create Effective Video, Decks, or Docs
Follow the 5 Ss to create learning materials that deliver on their promise.
Skills
At the start of the video, document, or deck, quickly outline the skills you’re going to teach the learner. “Today we’re going to [do a thing]…” If you can’t phrase the content of your video or document this way, it’s probably not going to make for great learning. Learners must know how success is shown or measured in order to learn. These are called “Learning Objectives” and if you’d like to get great at writing them, check out this guide from Carnegie Mellon: https://www.cmu.edu/teaching/designteach/design/learningobjectives.html
Short
Five minutes maximum read or watch time. When was the last time you paid perfect attention to an hour-long educational video? Never, that’s when. If you’ve got too much material for five minutes then you’ve got more than one video to make.
Simple
Don’t add elements like decorative graphics, music, or anything else just to “make the learning fun.”
DO use graphics, animation, or sounds when they:
- Provide a clarifying example
- Show the steps in a process
- Demonstrate a relationship (especially charts)
- Show a transformation
DON’T use graphics, animations, or sounds:
- For decoration
- For simple illustration (random picture of a tree when you say “tree”)
This doesn’t mean you can’t use humor or have fun with your content. The goal is for everything you add to be both educational and interesting, not just one or the other.
Singular
Address your learners in the second-person singular (“you” not “you guys”). Remember that you’re speaking to one person at a time on the other side of that camera or screen, not to a crowd. For video, make “eye contact” with the camera as much as possible.
Summarize
At the conclusion of your video, doc, or deck, quickly summarize the steps in the process, concepts to consider, important things to remember, measures of success, etc. to leave the learner with a cohesive picture of what you’re trying to teach.
Collect Feedback
Designing a great product of any kind starts and ends with researching your users. Take one great step in that direction by collecting feedback on your live experience!
Do you want to use CTC standard metrics to collect feedback and improve your events in the future?
Look no further than this customizable link. Just replace [EVENT-TAG] with whatever you want the identifying tag for your event to be, and send the completed link to your attendees.
Let Learning and Development know what questions you have 🙂
https://docs.google.com/forms/d/e/1FAIpQLSdHBsYZ-TvAtTPa3KXeEOEJN4gufM0JuzWMeTgfEmv3GnqGnw/viewform?usp=pp_url&entry.1575815673=[EVENT-TAG]