Common Knowledge | Wondering something?
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Dugout
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- Statlas Links and Information
- Statlas Product Roadmap
- Strategy Training Sessions
- CTC's Address and Location
- Statlas (Growth Data Tool)
- Extended Network and Partnerships
- ADP Workforce Now
- Asana
- Divvy
- Bob
- CTC U
- ADmission
- CTC Homepage
- Paid Media Buyer Locker Room
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- Ad Creative Examples
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- Brand Strategy Training Series
- Growth Strategist Career Track
- Lead Change Collection
- 5 Voices Assessment and Resources
- The Ones Who Walk Away from Omelas
- Emotional Intelligence Primer
- CTC U Learning Library
- Growth Guide Training (Strategist) Library
- L&D Project Pitch & ProD (Professional Development) Request Forms
- Lead with Diff Library
- 2022 Bonus Structure
- Applying for a New CTC Job
- Position Descriptions
- Merit Increase | Promotion | Role Change & Life Happens
- Creative Strategy Department Growth Track
- Paid Media Management Track
- Paid Media Growth Guide Track
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- Submit for Client Praise Bounty?
- Design Excellent Learning?
- Deliver Excellent Business (and design) Critique
- Answer the Damn Question
- Plan an eCommerce Marketing Calendar
- Stop Doing My Team's Work
- Update Goals in Bob
- Have Challenging Conversations
- Ad Creative Appropriate Content Guidelines
- Join Useful ERGs
- Motivate employees?
- Offboard a Client?
- Use the Maps?
- Get the Most out of Asana?
- Report with the Pre/Post iOS 14 Template?
- Use CTC Employee Platforms?
- Pull Data Using SuperMetrics?
- Send or Edit the Client Pulse?
- Post an Article on Common Knowledge?
- Calculate unit economics and fuel profit?
- Name or create a Slack channel?
- Onboard a New Growth Team Client?
- Get 2FA for Klaviyo, Info@, Analytics@, Learning@, Paidsearch@ or Shopify Partners?
- Plan a Kickass Meeting?
- Make 401k Elections?
- Buy CTC Gear?
- Give Commendations in Bob?
- Use Divvy for Reimbursement
- Add to a LastPass Account?
- Collect a Bonus from a CTC Referral?
- Use Google Suite at CTC?
- Own Failures and Apologize?
- Engage with CTC personality tests?
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Meeting Recaps
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Handbook
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- 3.1 | Non Discrimination
- 3.2 | Disability Accommodation
- 3.3 | Non Disclosure | Confidentiality | Trade Secrets
- ! 3.4 | Rookie Initiation
- ! 3.5 | Facebook Certification
- 3.6 | Hours
- 3.7 | Meal Periods & Breaks
- 3.8 | Personnel Files
- 3.9 | Personnel Information Change
- 3.10 | Inclement Weather/Emergency Closings
- 3.11 | Forward Progress
- 3.12 | Secondary Employment
- 3.13 | Safety Rules & Regulations
- 3.14 | Building Security
- 3.15 | Personal Effects, Employer Property, and Searches
- 3.16 | Supplies & Expenditures Obligating CTC
- 3.17 | Company Credit Cards (CCC)
- 3.18 | Surprise & Delight
- 3.19 | Expense Reports and Reimbursements
- 3.20 | Personal Phone Reimbursement
- 3.21 | CTC Travel | Booking, Eating, & Extending
- 3.22 | Mileage
- 3.23 | Immigration Law Compliance | I-9 Policy
- 3.24 | Use of Electronic Devices
- 3.25 | Bring Your Own Device (BYOD)
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- 4.18 Collaborate With Kindness | Platforms Policy
- 4.1 | Attendance & Punctuality
- 4.2 | Remote Work
- 4.3 | Absence Without Notice
- 4.5 | Conflict of Interest
- 4.6 | Concepts, Campaigns, Deliverables, Works for Hire, Inventions etc
- 4.7 | Harassment
- 4.8 | Anti-Bullying
- 4.9 | Public Image & Dress Code
- 4.10 | Substance Abuse
- 4.11 | Internet Use
- 4.12 | Romantic Relationships In The Workplace
- 4.13 | Anti Nepotism
- 4.14 | External Communication
- 4.15 | Corrective Action | Performance Improvement
- 4.16 | CTC Client Privacy Policy
- 4.17 Standards of Conduct
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- 6.8a | 2022 COVID Sick Leave
- 6.1 | Group Insurance
- 6.2 | Group Term Life Insurance
- 6.3 | TMYD [Tell Me Your Dreams]
- 6.4 | Health & Wellness (H&W)
- 6.5 | Cal COBRA
- 6.6 | Social Security/Medicare
- 6.7 | Retirement & Investment Options
- 6.8 | Sick Time
- 6.9 | Paid Time Off & Black Outs
- 6.10 | Holidays
- 6.11 | EOY Soft Work Hours
- 6.12 | Weekend Road Warrior [WRW]
- 6.13 | Leaves of Absence
- 6.14 | Jury Duty
- 6.15 | Time Off For Voting
- ! 6.16 | Training & Professional Development
- 6.17 | Workers Compensation
- Benefits & Services
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Shared Learning
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- Finance 101 | Understanding P&L
- Deliver Excellent Business (and design) Critique
- Answer the Damn Question
- Statlas Product Roadmap
- Antifragile Resources
- Plan an eCommerce Marketing Calendar
- Brand Strategy Training Series
- Never Forget to Record
- Offboard a Client?
- All About CTC's 27 Point Audit Process
- Report with the Pre/Post iOS 14 Template?
- Squad Goals
- Tips for Client Services
- Client Relationships
- Research Methods Used for Our Clients
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- Deliver Excellent Business (and design) Critique
- Answer the Damn Question
- Statlas Product Roadmap
- ROAS is Over or the Upside of iOS 14
- AMAs with Orchid and Friends
- Antifragile Resources
- Stop Doing My Team's Work
- BFCM Testimonials
- Ad Creative Appropriate Content Guidelines
- Never Forget to Record
- Use Big Spy
- Motivate employees?
- Lead Change Collection
- The Ones Who Walk Away from Omelas
- Get the Most out of Asana?
- Radical Candor Takeaway
- Useful Software and Technology Tips
- Squad Tips
- Take Care of Your Mental Health
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- Articles coming soon
- Meta Best Practices for Analyzing Results of Aggregated and Delayed Data in Campaign Reporting
- What Video File Formats Can I Upload On Facebook?
- Statlas Product Roadmap
- Jobs to Be Done
- Facebook CBD Policies
- TroubleShoot Link Failures
- Expert Facebook Tactics
- 2021 Holiday (BFCM) Strategy Resources
- Use Big Spy
- Facebook : How To Implement Conversion API (CAPI) for WooCommerce
- About Payment Thresholds
- How Ad Billing Works on Facebook
- Facebook Payment Threshold Adjustments
- Use the Maps?
- All About CTC's 27 Point Audit Process
- How To Season A Facebook Pixel
- Pinterest Q2 2021 Results: Loss of Users?
- Snapchat: How To Add CTC As An Agency Partner
- Facebook: The Breakdown Effect
- Facebook Holiday Readiness + Scorecard
- Get the Most out of Asana?
- Pinterest Performs: Shopping Solutions Workshop
- Facebook Auction Dynamics
- Use Social Media Data
- Media Ad Tips
- Transparency
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- Deliver Excellent Business (and design) Critique
- Emerging Story Arcs
- Plan an eCommerce Marketing Calendar
- Brand Strategy Training Series
- Get Inspired with 99+ Ad Types
- Ad Creative Appropriate Content Guidelines
- Get the Most out of Asana?
- Ad Spec Design Guide
- Getting your Creative Process Started
- Creative Strategy
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- Statlas Product Roadmap
- ROAS is Over or the Upside of iOS 14
- Jobs to Be Done
- Antifragile Resources
- Plan an eCommerce Marketing Calendar
- Brand Strategy Training Series
- 2021 Holiday (BFCM) Strategy Resources
- Use this Google Sheet to Explore Google Search Console Data
- Offboard a Client?
- Use the Maps?
- All About CTC's 27 Point Audit Process
- Get the Most out of Asana?
- Report with the Pre/Post iOS 14 Template?
- Sales and Marketing Tips
- Data Tips
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Diff
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- Welcome to GREENHOUSE
- Copywriting Club
- Design Excellent Learning?
- AMAs with Orchid and Friends
- Learning and Development Impact Report
- Have Challenging Conversations
- Strategy Training Sessions
- Motivate employees?
- Lead Change Collection
- 5 Voices Assessment and Resources
- Emotional Intelligence Primer
- CTC U Learning Library
- Q2 L&D Update
- Growth Guide Training (Strategist) Library
- Lead with Diff Library
- Workshop | Your Purpose in Relationships
- Sensitivity Quiz
- 5 Voices Assessment
- Engineer Learning
- CTC Commendations, Mission, Values
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- Articles coming soon
- Have Challenging Conversations
- Ad Creative Appropriate Content Guidelines
- Join Useful ERGs
- 2021 Kickoff Recordings and 5 Commitments Info
- Culture Shift | Open Forum
- Culture Shift | Intersectionality
- Culture Shift | Characteristics of White Supremacy
- Culture Shift | Social Location
- D&I Kickoff with Katrina Frye
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- Year-to-Date [YTD] Benefit Summaries
- Walker's L&D Process Looms and Instructions
- Update Goals in Bob
- 2022 | 2023 Benefits Open Enrollment
- Q3 2021 Quarterly Pulse Results
- Bob Refresh | Who dis?
- Q2 2021 Pulse Results
- Q1 2021 Pulse Results
- Q2 L&D Update
- CTC Interest Groups Directory
- Health and Wellness Challenge Tracker
- Q4 2020 Pulse Results
- 2021 Company Goal
- Know Be 4
- 2021 Benefits Open Enrollment
- ADP | Ya You Know Me
- Q2 2020 Pulse Results
- Organizational Shifts
- Remote Future
- Zoom is Blooming in June at CTC!
- May is Mental Health Month
- Forward Progress in Bob
- Hi Bob!
- 2019 Pulse Results are Live
- Bonus Structure 2020
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- Articles coming soon
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Discount Codes
- Marmalade Nails
- HyperIce
- Greats
- QALO
- Pupsocks
- Born Primitive
- APL
- Homesick
- COOLA
- IGLOO
- MORI
- 4x400
- Incrediwear
- LuminAID
- Love Wellness
- Western Rise
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5.5 | Referral Bonus
Referrals are a genuine way to show CTC you care about our well being by extending our tribe. CTC trusts the judgement of the entrepreneurs we hire. As such, if an employee recommends someone new to join the CTC team as a client or a team member, we think they should be rewarded.
Referral Bonus | Clients
5% of first 3 months billable paid to referring employee.
$2500 max payout per referral.
Paid 3 months after contract start date.
Must be an employee at time of scheduled payment to receive payment.
Referral Bonus | Team Member
If a full time employee refers a new team member, $500 will be paid out after the new team member’s first 3 months are complete.
- Non-employees (interns, part time, outside people) who refers a client to CTC will receive a $250 commission-structured payout.
ADmission | Referral
ADmission’s affiliate structure is now live for CTC employees. Which means you can now make some $$ off anyone you refer to Admission, when they sign up through your affiliate link! Here are the deets:
- 20% Commission for every month that your referrals stay an active, paying member of ADmission. (That’s $50/month!)
- Commission payouts will be net 30 – in other words, your payout comes within 30 days after member is billed.
- You must have a PayPal account to participate.
You can up to be an affiliate here: https://www.youradmission.co/affiliate_users/sign_up
Once you sign up, you’ll see a nifty dashboard that will track any activity that comes through on your unique Affiliate Link.
4×400 | Referral
4×400 wants you to be a co-owner of the next home run brand that we start/buy, scale, and sell. Here’s how:
- Warmup: Complete this 3 minute survey for your epic DNVB idea for startup or brand purchase. After I receive your survey, I’ll run it through two models (with your help if necessary), and Josh Rodarmel has veto power. If it passes, you get $100 and move on to…
- 100m Dash: The partners (and a few 4×400 employees) will each complete a survey of your startup/acquisition idea. If it passes the group survey and a meeting with the partners (and potentially you), you get $250, and we’ll seriously consider starting/buying it. If we buy the brand you brought, you get $1000, but if we start a new brand from your idea, you get $2500. After purchase or startup, the following two incentive milestones apply:
- High Jump: $500k in revenue in the first 12 months: Congrats, you own 1% of the new brand. To put into perspective, that is roughly worth at least $4k to $8k (assuming 10% net profit and a multiple between 8x and 15x).
- Finish Line: Congrats again, you own 2% of the brand you brought to the table. Using the same math above and assuming we sell once we reach $10MM in revenue, that is roughly worth $160k-$300k.
- All referrals should be directed to Kohlman Verheyen at kohlman@4×400.com
- Non-employees (interns, part time, outside people) who refers a client to 4×400 should reach out to Kohlman directly to discuss referral fees.
KYNSHIP | Referral
If a full time CTC employee refers client to Kynship and they sign, the employee will be paid out 7.5% commission (net revenue) on payments received for the term of Agreement. If payments exceed $10,000 commission payments will be paid out at 10% commission (net revenue). Please note that client referral commission is not subject to upsells such as Content, Paid Media and Web Development agreements. The commission is subject only to the original deal structure applicable to retainer and contract.
If you have a referral in mind, reach out directly to the Kynship Team for next steps.
To collect your referral bonus, submit the following form to notify the Finance team: